Discovering Seongsu
Seongsu-dong, often referred to as Seoul's Brooklyn holds a special place in my heart as one of my favorite neighborhoods in the city. It captivates with its harmonious blend of timeless charm and a vibrant, blossoming, creative atmosphere. Tucked away from the bustling city center, this hip locality is a true treasure trove, housing both hidden gems of local businesses and the latest pop-ups from the trendiest brands.
Kinfolk Notes Pop-Up
Dior Seongsu
Point of View
As you stroll through Seongsu-dong's quaint alleyways, you'll be welcomed by a warm and inviting atmosphere that only creative communities can cultivate. Cafes and boutiques line the streets, each adding its own unique touch to the neighborhood's eclectic ambiance. When hunger strikes, Seongsu-dong's lively food scene won't disappoint. From trendy fusion restaurants to traditional Korean eateries, there's something to satisfy every palate.
바위파스타바 Bawi Pasta Bar
잠수교집 Jamsugyojip
스시 오오모토 Sushi Oomoto
호호식당 Hohosikdang
와일드플라워 Wildfloor
코너룸 corner room
One spot that has stolen my heart is Lowkey, a cozy café with a serene ambiance, serving delightful artisanal brews. The baristas' passion for their craft shines through in every cup they serve. It's the perfect spot to unwind and soak in the creative vibes that fill the air.
Whenever I visit Seongsu, I want to feel chic but still comfortable. I styled a selection of summer pieces from Sézane, carefully chosen to complement the laid-back yet cool atmosphere. I was drawn towards the timeless appeal of Sézane’s perfectly tailored white shirts and the effortless charm of flat sandals; both are sure to elevate your style effortlessly. Roomy straw bags are also a staple in any warm-weather wardrobe.
top summer picks from Sézane
If you find yourself in Seoul, don't miss the chance to explore Seongsu-dong. Let the art, culture, and warm atmosphere inspire you and remind you of the beauty of creativity. Happy exploring!
eat
바위파스타바 Bawi Pasta Bar
www.instagram.com/bawipastabar
코너룸 corner room
www.instagram.com/corner.room_seoul
팩피 Fagp
www.instagram.com/fagp_inst
dooop
www.instagram.com/dooop_seoul
와인바킥 Wine Bar Kick
www.instagram.com/winebar_kick
난포 Nanpo
www.instagram.com/nanpo_official
할머니의 레시피 Grandmother's Recipe
www.instagram.com/mklee78
스시 오오모토 Sushi Oomoto
www.instagram.com/sushi.oomoto
우동가조쿠 Udon Kazoku
www.instagram.com/udon_kazoku
소바식당 Soba Sikdang
www.instagram.com/sobasikdang
계월곰탕 Kyewol Gomtang
www.instagram.com/kyewol_seoul
와일드플라워 Wildfloor
www.instagram.com/wildfloor_seoul
진작 다이닝 Jinjak Dining
www.instagram.com/jinjak_dining
호호식당 Hohosikdang
www.instagram.com/hohosikdang
잠수교집 Jamsugyojip
www.instagram.com/jamsugyojib_2918
제스티살룬 Zesty Saloon
www.instagram.com/zestysaloon
Bo Market
www.instagram.com/bomarket
버섯집 Beoseosjib
www.instagram.com/mushroomhouse_127
성수베이킹스튜디오 Seongsu Baking Studio
www.instagram.com/seongsu_baking_studio
Caffeinate · sweet tooth
로우키 lowkey
www.instagram.com/lowkey_coffee
ii research
www.instagram.com/iir_seoul
코사이어티 서울숲 Cociety Seoul Forest
www.instagram.com/cociety_
카페 맛차차 Matchacha
www.instagram.com/matchacha_seoul
호텔 아우프렛 성수 Aufglet Hotel
www.instagram.com/aufglet
마를리 Marly
www.instagram.com/marly.official_
브레디퍼스트 성수 Breadypost
www.instagram.com/breadypost_bakery
타임애프터타임 Time After Time
www.instagram.com/timeaftertime.kr
shop
모노하 성수 Monoha Seongsu
www.instagram.com/monoha_official
Point of View
www.instagram.com/pointofview.seoul
LCDC Seoul
www.instagram.com/lcdc.seoul
레어로우 rareraw
www.instagram.com/rareraw_official
이구성수 29CM Seongsu
www.instagram.com/29cmseongsu
오브젝트 Object Seongsu
www.instagram.com/insideobject
아모레성수 AMORE Seongsu
www.instagram.com/amore_seongsu
슬로우파마씨 Slow Pharmacy
www.instagram.com/slow_pharmacy
롬아카이브 Loam Archive
www.instagram.com/loamarchive
DIOR Seongsu
www.instagram.com/dior
디뮤지엄 D Museum
www.instagram.com/daelimmuseum
For more Seoul recommendations, see more posts here.
In collaboration with Sézane; thoughts and opinions are my own.